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GCSE Business · key term
A business that buys goods in bulk from producers and sells them in smaller quantities to other businesses, usually retailers.
Used by AQA and OCR
Paper 2
Revise: Distribution ChannelsA producer might sell directly to customers, supply shops, or use a wholesaler that supplies many shops. The choice affects how many customers the business can reach, the costs it faces and how much control it has over the selling process.
Paper 1
A business that buys goods in large quantities and usually sells them in smaller quantities to other businesses.
Distinguish wholesalers, which usually sell to other businesses, from retailers, which sell to final consumers.
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Wholesalers and retailers are two important intermediaries.