OCR GCSE Business · J204
Paper 1
Revise: Customer SegmentationBusinesses can segment customers by age, gender, income, location and lifestyle. The useful category depends on the product and the differences in customers’ needs.
Loading…
GCSE Business · key term
A person’s way of living, including their activities, interests and values.
Used by OCR
Paper 1
Revise: Customer SegmentationBusinesses can segment customers by age, gender, income, location and lifestyle. The useful category depends on the product and the differences in customers’ needs.
Create a free account to read GCSE Business revision notes for your exam board and track your progress.