Convergence

The coming together of media technologies, platforms or industries, allowing content and services to operate across previously separate forms.

The coming together of media functions, forms or technologies, such as a smartphone providing access to television, games, news and social media.

A smartphone can bring together games, news, video and social media: this is convergence. Products such as Lara Croft Go depend on mobile access, while social media can reach audiences wherever they have a connection.

The coming together of media technologies, services and activities that previously operated more separately.

Distinguish vertical integration (ownership of stages in the production and distribution chain), diversification (expansion into different media forms) and convergence (industries, platforms or technologies coming together).

Keep ownership, diversification, vertical integration and convergence distinct. Publishing on several platforms does not by itself prove vertical integration.

In a convergence answer, use specific 007 website features and explain how they promote the film. Naming platforms without explaining their connection is not enough.

The coming together of media industries, content and technologies across different platforms and national settings.

The coming together of media forms, technologies or industries, such as a music brand becoming part of a mobile game.

The coming together of media industries, technologies or content across previously separate platforms and forms.

The coming together of media technologies and platforms, allowing products to circulate across different media.

The coming together of media forms, platforms or technologies, allowing connected content to circulate across them.

The coming together of media technologies and platforms, allowing content and services to operate across previously separate media.

The coming together of media technologies and forms, allowing content such as radio, video and social posts to connect across platforms.

The coming together of previously separate media industries, platforms or technologies.

Convergence is the coming together of previously separate media industries, platforms or technologies. A smartphone is a simple technological example: one device can provide newspapers, radio, videos and games. It is a device through which audiences access several media forms, rather than a separate media form itself.

The coming together of previously separate media industries, platforms or functions, allowing several media activities through one device or service.

The coming together of media technologies and platforms, allowing content and brands to operate across previously separate media forms.

The bringing together of media platforms and technologies, allowing content to be distributed and accessed in different ways.

The coming together of media platforms, formats and technologies, allowing connected content to be accessed across devices and services.

The coming together of media technologies or platforms, allowing content and related activities to be accessed across different devices and services.

The bringing together of media technologies, platforms or forms, allowing content and promotion to operate across them.

The connection of media technologies, platforms and industries, allowing content and promotion to operate across different media.

The coming together of media forms, technologies and industries, allowing connected content and promotion across platforms.

Definition

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AQA GCSE Media Studies · 8572

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Eduqas GCSE Media Studies · C680