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GCSE Business · key term
A broad, long-term goal that a business wants to achieve, such as survival or growth.
Used by AQA, Edexcel and OCR
Paper 1, Paper 2
A broad, usually long-term goal that a business wants to achieve.
Revise: Setting Aims and ObjectivesA business aim is a broad, usually long-term goal: it describes what the business wants to achieve. A business objective turns that direction into a specific outcome against which progress can be checked.
Specification 1.3.1, 1.4.4, 2.1.2 · Paper 1, Paper 2
A broad, often long-term goal that sets the overall direction or purpose of a business.
Revise: Business Aims and ObjectivesA business aim is a broad, often long-term goal. It gives the business an overall direction or purpose. A business objective is a specific target that helps it achieve that aim.
A broad goal that a business wants to achieve, such as survival or growth.
Paper 1
A broad goal a business wants to achieve, such as growth or survival.
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