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GCSE Business · key term
A small quantity of a product given without charge so that customers can try it before buying.
Used by OCR
Paper 1
Revise: Point of Sale PromotionA free sample is a small quantity of a product given to a customer without charge. It reduces uncertainty: instead of guessing whether they will like the product, customers can experience it themselves.
Apply your answer to the product and customers in the question. Free samples suit products customers can taste, smell or try.
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