GradeGen

An arrangement in which a business grants another person or business the right to use its brand and business format in return for payments.

The main organic methods here are opening new stores, expanding through e-commerce, franchising and outsourcing.

An arrangement in which a franchisor allows a franchisee to operate using its brand and business system in return for payments.

For franchising, identify whose interests you are discussing. A benefit to the franchisor is not necessarily a benefit to the franchisee.

For outsourcing and franchising, explain why reduced direct control can threaten quality rather than simply stating that growth causes problems.

An arrangement in which a business grants another person or business the right to use its brand and business format in return for payments.

The main organic methods here are opening new stores, expanding through e-commerce, franchising and outsourcing.

An arrangement in which a franchisor allows a franchisee to operate using its brand and business system in return for payments.

For franchising, identify whose interests you are discussing. A benefit to the franchisor is not necessarily a benefit to the franchisee.

For outsourcing and franchising, explain why reduced direct control can threaten quality rather than simply stating that growth causes problems.

Franchising