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Home
Business
Key terms
Cost per click

GCSE Business · key term

Cost per click

Definition

An online advertising charging method in which the advertiser pays when someone clicks on its advertisement.

Used by OCR

How each exam board covers it

OCR GCSE Business · J204

Paper 1

Revise: Advertising Methods

OCR Business past papers

Related key terms

Advertising
Advertising medium
Brand image
Promotion
Target market

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Cost per click — OCR GCSE Business Definition | GradeGen