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GCSE Psychology · key term
The influence exerted by the larger part of a group, which can lead an individual to adopt its behaviour or views.
Used by AQA and OCR
Paper 2
Social influence in which the views or behaviour of most members of a group affect an individual.
Revise: ConformityWhen most people in a group give the same answer or behave in the same way, they can exert majority influence on an individual.
Paper 2
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Often this involves majority influence: the larger part of the group influences someone to follow its behaviour or views.
Social pressure from a larger group that leads someone to adopt the group’s behaviour or beliefs.
The process through which the attitudes or behaviour of the larger group influence other people to conform.
