Viewpoints, significance and audience interpretation — AQA GCSE Media Studies 8572
AQA GCSE Media Studies · 8572
Viewpoints, significance and audience interpretation
Media representations
What you need to know
Self-representation: people as producers of media in which they represent themselves, such as a footballer's or a celebrity's social media.
Dominant and contested representations of groups, issues and places, and how viewpoints and values are reinforced across many products.
Agenda setting and news values: how the news media select and represent events, and why that matters socially, culturally and politically; Galtung and Ruge's list of news values is a useful perspective, though not one the specification requires.
Decoding: how age, class, gender and ethnicity affect the way audiences interpret representations.
The Close Study Products for 2027 and 2028 exams are His Dark Materials ('The City of Magpies') and Doctor Who ('An Unearthly Child'); the Daily Mirror and The Times; Marcus Rashford's and Kim Kardashian's online presence; Lara Croft Go, with Blackpink The Game for 2027 exams and Lego Fortnite for 2028 exams; the Galaxy, Represent and OMO adverts; the Tatler and Heat covers; Black Widow and I, Daniel Blake; the Arctic Monkeys and Blackpink videos; and Radio 1's launch and Kiss Breakfast. Kim Kardashian: Hollywood was set only for 2025, so past questions on it are practice only.
